Privacy policy

When you write to us

When you fill in the contact form, we store the information you enter: name, email, phone number (if you provide it) and your message. We also store which language you used the site in.

We use the information to answer your enquiry and, if you want one, give you a quote. The legal basis is Article 6(1)(b) of the GDPR (steps taken at your request before entering into a contract) and Article 6(1)(f) (our legitimate interest in being able to answer enquiries).

If you become a customer, we keep the information for as long as the customer relationship lasts, and after that for as long as we are required to, for example under the Danish Bookkeeping Act. If you do not become a customer, we delete the enquiry when it is no longer needed to handle your request.

Anonymous statistics without consent

We keep simple, anonymous statistics about visits to the site, also if you have not given consent. They use no cookies and store nothing on your device. For each page view we record:

• which page was shown (the path)
• which website you came from (the domain name only)
• campaign parameters in the link, for example utm_source and utm_campaign
• country
• device class (mobile, tablet or desktop)

Your IP address is briefly part of the technical handling of the visit, but it is not stored. We also do not store any id that could recognise you from one visit to the next. The information is only used as aggregate figures.

To the extent this is personal data, the legal basis is our legitimate interest in knowing how the site is used (Article 6(1)(f)).

Statistics and marketing with your consent

If you accept in the cookie banner, the following happens until you withdraw your consent:

• We store a visitor id and a session id in your browser (local storage and session storage), so we can see the connection between your page views and any enquiry you send. If you came to the site through an ad, we also store the ad's click id. The information is stored for up to 13 months. The session id disappears when you close the tab.
• Google Analytics 4 measures how the site is used.
• Google Ads conversion measurement records whether an ad click leads to an enquiry. We use enhanced conversions: when you submit the contact form, your email and phone number are sent to Google in hashed form, so the enquiry can be linked to the ad click.
• The Meta pixel records visits and enquiries, so we can measure and target ads on Facebook and Instagram.
• Microsoft Clarity records how the site is used (clicks, scrolling and mouse movements), so we can find and fix things that do not work.

The legal basis is your consent (Article 6(1)(a) and section 3 of the Danish Cookie Order). You can withdraw your consent at any time under Cookie settings at the bottom of the page. This does not affect the lawfulness of processing that took place before you withdrew it.

Who receives the information

We do not sell your information. It is processed by us and by these recipients:

• Hetzner Online GmbH hosts our server and database in the EU (Finland and Germany) and is our data processor.
• Google Ireland Limited (Google Analytics 4 and Google Ads), only if you have given consent.
• Meta Platforms Ireland Limited (Meta pixel), only if you have given consent.
• Microsoft Ireland Operations Limited (Microsoft Clarity), only if you have given consent.

Google, Meta and Microsoft may transfer information to the United States. This is based on the EU-U.S. Data Privacy Framework or the European Commission's standard contractual clauses. The three companies also use the information for their own purposes and are data controllers for that part themselves. You can read more in their own privacy policies.

Your rights

You have the right to:

• access the information we hold about you
• have incorrect information corrected
• have information deleted
• have the processing restricted
• object to processing based on our legitimate interest
• receive your information in a commonly used format (data portability)
• withdraw a consent

Write to us at the email address at the top of this page if you want to use your rights. We reply as soon as possible and within one month at the latest.

Complaints

If you believe we process your information incorrectly, you can complain to the Danish Data Protection Agency (Datatilsynet), Carl Jacobsens Vej 35, 2500 Valby, Denmark. Read more at datatilsynet.dk.

Changes

We update this page if we change the way we process information. The date at the top shows the latest change.